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class=\"fw-semibold font-size-header-2\">\u003Cstrong>Come diventare\u003Cspan class=\"text-color-primary-400\"> GTM Engineer \u003C/span>e costruire sistemi di vendita con l’AI\u003C/strong>\u003C/h1>\n\u003Cp class=\"font-size-body-1\" data-pm-slice=\"1 1 []\">\u003Cspan class=\"text-color-black\">Il modo in cui le aziende trovano nuovi clienti e generano opportunità commerciali, è cambiato.\u003C/span>\u003C/p>\n\u003Cp class=\"font-size-body-1\" data-pm-slice=\"1 1 []\">\u003Cspan class=\"text-color-black\">Il \u003Cstrong>GTM Engineer\u003C/strong> unisce competenze di marketing, sales, dati e automazione per costruire sistemi commerciali intelligenti, capaci di ottimizzare le attività di acquisizione clienti.\u003C/span>\u003C/p>\n\u003Cp class=\"font-size-body-1\">\u003Cspan class=\"text-color-black\">In questo webinar scopriremo come lavora un GTM Engineer, quali problemi aziendali è in grado di risolvere e perché questo profilo sta attirando l’attenzione di aziende e professionisti.\u003C/span>\u003C/p>\n\u003Cp class=\"font-size-body-1\">\u003Cspan style=\"font-weight: 400;\">\u003Cstrong>Topics: \u003C/strong>\u003Cem>GTM Engineering, Go-to-Market, AI Automation, Sales.\u003C/em>\u003C/span>\u003C/p>\n","left",{"date":957},"2026-11-09T18:30:00+01:00",{"show_company":58,"privacy":959,"submit_label":960,"redirect":961,"ac_list":962,"ac_tags":963,"r":964,"show_phone":678,"phone_required":678,"show_role":678,"role_required":678,"company_required":678,"name_placeholder":965,"surname_placeholder":966,"email_placeholder":967,"phone_placeholder":968,"role_placeholder":969,"company_placeholder":970,"api_url":971},"Dichiaro di aver letto \u003Ca href=\"https://datamasters.it/privacy-policy/\">l’informativa privacy\u003C/a> e di prestare espresso consenso al\u003Ca href=\"https://datamasters.it/trattamento-dati/\"> trattamento dei dati\u003C/a> personali","Riserva gratis il tuo posto",30117,"7d4239088bdcb6ee:1800c112c88ef5e2d8248efb0e6868cc0f601c31:dSpD9X7a410U/U4W5PUuqQ==","723fd0fd29370e89:90fc87471946fd8349570b11c81f95233820af85:IijAj6qU4a2TWXkcwMmzOQ==","1fb97b1db03215fb:63b6f25f6d99ee02511eb69e41f48f9aaa4e6b1a:bhxy0wLIsPg2phQrJ8rG0iDpS5uqU9Gs8Li4qCzEg/k=","Inserisci il tuo nome","Inserisci il tuo cognome","Inserisci la tua e-mail","Inserisci il tuo telefono","Inserisci il tuo ruolo","Inserisci il nome della tua azienda","/wp-json/dm/v1/registration",{"text":973,"bg_color":974,"fg_color":294},"LIVE GRATUITA","color-accent-orange",{"title":976,"text":977,"bg_color":294,"fg_color":708},"9","NOV 18:30",{"icon":979,"bg_color":980,"fg_color":981},"icon-microphone","color-accent-green","color-accent-dark-green",{"icon":983,"bg_color":984,"fg_color":185},"icon-long-arrow-left","color-accent-violet",{"block_layout":986,"gutter_top":987,"gutter_bottom":988,"bg_color":989,"text":990,"align":991,"size":992},"simple_text","xl","xs","color-primary-50","\u003Cp class=\"font-size-header-1 fw-semibold\" style=\"text-align: center;\">Cosa \u003Cspan class=\"text-color-primary-400\">esploreremo\u003C/span> nella live\u003C/p>\n","center","small",{"block_layout":994,"bg_color":989,"cards":995},"icon_cards_carousel",[996,1001,1005],{"icon":997,"icon_color":998,"title":999,"text":1000},"icon-1","color-primary-500","GTM Engineer: cosa fa e perché ha un ruolo strategico in azienda","\u003Cp>Vedremo cosa distingue il GTM Engineer dai ruoli tradizionali di sales, marketing e sales operations e quale valore può portare all’interno di un’azienda.\u003C/p>\n",{"icon":1002,"icon_color":998,"title":1003,"text":1004},"icon-2","Come sviluppare le skill necessarie per diventare GTM Engineer","\u003Cp data-start=\"1443\" data-end=\"1559\">Presenteremo il nuovo corso “GTM Engineer”: il programma, il metodo didattico, i tool utilizzati e i workflow pratici che verranno affrontati insieme al docente per ricoprire subito questo ruolo.\u003C/p>\n",{"icon":1006,"icon_color":998,"title":1007,"text":1008},"icon-3","Sessione Q&A","\u003Cp>\u003Cspan style=\"font-weight: 400;\">Uno spazio aperto per rispondere a tutte le vostre domande. Questa è l’occasione perfetta per chiarire dubbi, ricevere consigli personalizzati dai docenti e valutare i tuoi prossimi obiettivi professionali.\u003C/span>\u003C/p>\n",{"block_layout":986,"text":1010,"align":991,"size":1011},"\u003Ch3 data-section-id=\"dqc5om\" data-start=\"1517\" data-end=\"1551\">\u003Cspan class=\"text-color-primary-400\">GTM Engineer:\u003C/span> la nuova figura che connette AI, dati e crescita aziendale\u003C/h3>\n\u003Cp class=\"font-size-body-1\" data-pm-slice=\"1 1 []\">\u003Cspan class=\"text-color-black\">Fino a poco tempo fa, molte attività commerciali richiedevano processi manuali, strumenti separati e il lavoro coordinato di più figure professionali. Ricercare potenziali clienti, raccogliere informazioni, individuare le opportunità migliori, personalizzare le comunicazioni e monitorare i risultati erano spesso attività gestite attraverso flussi di lavoro distinti.\u003C/span>\u003C/p>\n\u003Cp class=\"font-size-body-1\">\u003Cspan class=\"text-color-black\">Oggi, grazie all’Intelligenza Artificiale e all’automazione, è possibile ripensare completamente questo processo. Ed è proprio qui che entra in gioco il \u003Cstrong>GTM Engineer\u003C/strong>.\u003C/span>\u003C/p>\n\u003Cp class=\"font-size-body-1\" data-pm-slice=\"1 1 []\">\u003Cspan class=\"text-color-black\">Questa figura non si limita a utilizzare strumenti di AI per velocizzare singole attività: \u003Cstrong>progetta sistemi Go-to-Market capaci di collegare dati, strumenti e processi commerciali\u003C/strong>, rendendo l’acquisizione clienti più efficiente, personalizzata e misurabile.\u003C/span>\u003C/p>\n\u003Cp class=\"font-size-body-1\" data-pm-slice=\"1 1 []\">\u003Cspan class=\"text-color-black\">Durante questa live capiremo perché questa professione sta guadagnando rilevanza nel mercato del lavoro e cosa serve per iniziare a ricoprirla.\u003C/span>\u003C/p>\n\u003Cp class=\"font-size-body-1\">\u003Cspan class=\"text-color-black\">Nel \u003Ca href=\"https://datamasters.it/catalogo/corsi/gtm-engineer/\" target=\"_blank\" rel=\"noopener\">\u003Cstrong>Corso GTM Engineer\u003C/strong>\u003C/a> di Data Masters, i partecipanti lavorano su uno stack operativo composto da strumenti come \u003Cstrong>Claude Code, Clay, n8n, SmartLead, HeyReach e Apify\u003C/strong>, imparando a collegarli in un unico flusso: dalla definizione del cliente ideale fino al monitoraggio di costo per meeting e tasso di risposta.\u003C/span>\u003C/p>\n","full",{"block_layout":986,"gutter_top":1013,"gutter_bottom":987,"bg_color":1014,"fg_color":185,"text":1015,"align":991,"size":992},"xxl","color-primary-700","\u003Cp class=\"text-uppercase font-size-header-4 fw-semibold\" style=\"text-align: center;\">\u003Cspan class=\"text-color-primary-200\">SPEAKER\u003C/span> DELLA LIVE\u003C/p>\n",{"block_layout":1017,"gutter_top":1018,"gutter_bottom":1013,"bg_color":1014,"fg_color":708,"cards":1019,"alt":58,"card_bg_color":185},"experts_list","l",[1020],{"avatar":1021,"name":1028,"role":1029,"text":1030,"role_bg_color":998,"role_fg_color":185},{"id":1022,"title":1023,"filename":1024,"filesize":1025,"url":1026,"alt":19,"description":19,"caption":19,"mime_type":915,"width":1027,"height":1027},29019,"Filippo-Greco","foto-docenti-esperti-e-founder-per-blocco-website.png",778316,"https://website-prod.datamasters.it/wp-content/uploads/2026/06/foto-docenti-esperti-e-founder-per-blocco-website.png",1080,"Filippo Greco","GTM Engineer | Forward Deploy Engineer @ Fonio","\u003Cp>Filippo è un \u003Cstrong>GTM Engineer, \u003C/strong>attualmente \u003Cstrong>Forward Deploy Engineer \u003C/strong>presso Fonio, ha lavorato anche come \u003Cstrong>AI Training & Solutions Manager,\u003C/strong> costruendo sistemi di vendita AI-native per aziende B2B. Specializzato in orchestrazione AI applicata alle vendite, formatore su Claude Code, Clay, n8n.\u003C/p>\n",{"block_layout":1017,"gutter_top":987,"gutter_bottom":1013,"bg_color":1014,"cards":1032,"alt":58},[1033],{"avatar":1034,"name":1040,"role":699,"text":1041,"role_bg_color":980,"role_fg_color":981},{"id":1035,"title":1036,"filename":1037,"filesize":1038,"url":1039,"alt":1040,"description":19,"caption":19,"mime_type":915,"width":1027,"height":1027},1328,"giuseppe","giuseppe-1.png",817480,"https://website-prod.datamasters.it/wp-content/uploads/2024/06/giuseppe-1.png","Giuseppe Mastrandrea","\u003Cp>Giuseppe è un \u003Cstrong>Ingegnere Informatico\u003C/strong> con una forte specializzazione e pubblicazioni in ambito \u003Cstrong>Computer Vision.\u003C/strong> Da circa 8 anni si dedica all’insegnamento in ambito informatico e alla formazione sulle \u003Cstrong>tecnologie emergenti tra le quali il Machine Learning.\u003C/strong>\u003C/p>\n",{"block_layout":1043,"bg_color":185,"text":1044,"cta":1045,"highlights":1051,"v_align":1064,"inverted":678,"flipped":678,"small_box":678},"highlight_list","\u003Cp class=\"gutter-mt-none label-cmp-yellow fw-semibold font-size-header-6\">LIVE 9 NOVEMBRE – ORE 18.30\u003C/p>\n\u003Ch4 class=\"fw-semibold\">Non puoi perderti \u003Cspan class=\"text-color-primary-400\">questa live se:\u003C/span>\u003C/h4>\n\u003Cp class=\"font-size-body-1\">Sei un professionista che vuole comprendere come diventare GTM Engineer e \u003Cstrong>costruire la propria macchina di vendita AI \u003C/strong>che lavora in autonomia.\u003C/p>\n",{"link":1046,"config":1048},{"title":1047,"url":149,"target":19},"Iscriviti alla Live",{"variant":161,"theme":1049,"size":1050},"theme-primary","size-default",[1052,1056,1060],{"icon":1053,"icon_color":708,"icon_bg_color":974,"title":1054,"text":1055},"icon-growth","Marketing specialist e Marketing Manager","Se vuoi capire come usare AI e automazioni per rendere più efficace il processo commerciale.",{"icon":1057,"icon_color":708,"icon_bg_color":984,"title":1058,"text":1059},"icon-briefcase","Founder e Imprenditori","Se vuoi costruire un sistema più strutturato per trovare clienti, generare opportunità e misurare i risultati.",{"icon":1061,"icon_color":708,"icon_bg_color":980,"title":1062,"text":1063},"icon-user","Professionisti in qualsiasi ambito","Se ti interessano AI, workflow e strumenti no-code e vuoi applicarli a un caso concreto come l’outbound e la lead generation.","start",{"block_layout":1066,"gutter_top":987,"gutter_bottom":987,"bg_color":989,"gutter_on_text":58,"slides":1067},"promo_banner_slider",[1068],{"image":1069,"text":1075,"cta":1076,"block_1":1080,"block_2":1083},{"id":1070,"title":1071,"filename":1072,"filesize":1073,"url":1074,"alt":19,"description":19,"caption":19,"mime_type":915,"width":1027,"height":1027},29124,"gtm engineer","make-ai-automation-8-3.png",363762,"https://website-prod.datamasters.it/wp-content/uploads/2026/06/make-ai-automation-8-3.png","\u003Cp class=\"fw-bold font-size-header-6\">\u003Cspan class=\"text-color-primary-500\">Prossima Classe in partenza il 16 novembre\u003C/span>\u003C/p>\n\u003Ch3>Crea la tua macchina di vendita end-to-end con il corso \u003Cspan class=\"text-color-primary-500\">GTM Engineer\u003C/span>\u003C/h3>\n\u003Cp>Il corso pratico per diventare GTM Engineer e imparare a \u003Cstrong>costruire la tua macchina di vendita AI\u003C/strong>: trovi i clienti giusti, recuperi i loro contatti, scrivi messaggi che funzionano, mandi tutto in automatico. \u003Cstrong>Senza programmare.\u003C/strong>\u003C/p>\n",{"link":1077,"config":1079},{"title":1078,"url":371,"target":15},"Scopri ora",{"variant":161,"theme":1049,"size":1050},{"text":1081,"bgColor":1082,"fgColor":185},"\u003Cb>IN PROMO\u003C/b>","color-accent-pink",{"text":1084,"bgColor":980,"fgColor":981},"-50%",{"hide":678,"customize":678,"options":1086},null,1793721282410]